UI/UX case study
UKG Payroll Verification Redesign
Researched and redesigned the payroll verification experience for UKG, based on real user interviews and feedback
The branding challenge behind a nut butter brand.
The brief was simple: let the ingredients speak for themselves. No added sugar or oil — just the natural flavor of the nuts. Through transparent sourcing and seasonal blends, the goal was a brand trusted by people who care about what's inside the jar.
- Tools Used
- PsAiDn
The target audience is health-conscious men and women aged 25 to 50. Before buying, they check the ingredients, sourcing, and process, valuing purity, honest craftsmanship, and real quality over price.
Keywords
Mood board
Logo directions
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Final design
